By now, we are well aware that nothing is as good as print media. It is true that once upon a time when the Internet was still a relatively new thing, the World Wide Web could trigger strong emotions among us. But today, the Internet is an integral part of everyday life. For some, surfing the Internet is even part of their job. That means it can get boring. So, as the Internet loses its “freshness,” print media comes into the light. But we must also consider events taking a huge role in increasing your brand awareness.
Accept it or not, the attention economy is our new reality. Yes, you must be thinking, “Event? My company doesn’t even run events! Why should I waste money on promoting something we don’t do?” We Make Us recently created a buzz on social media as they came out of such a pigeonhole as they peep into the vast world of Events with some serious discussions on Sex increasing its awareness. We successfully arranged an event “Prioritising Family Planning” which in another way served as a smart advertising solution for our partners.
E-Invitation Cards : First Step for Events
Events help in developing a themed exhibit, display, or presentation to promote a product, service, cause, or organization leveraging in-person engagement. But the first step to conducting a successful event is to invite people. Invitation Marketing is a science, not an art, and this is something our graphic designer understands pretty well. So if you are planning for an event, you know what to check first. To help you fine-tune your presentation, take heed of the following personalised E-Invitation Card Samples that we created.
Interactive Session
Interaction has always been an important part of the B2B world. Business professionals, vendors, and clients want to connect, interact and learn from each other. Now, most businesses are replacing trade shows, conferences and launches with events. So We Make Us found ways to come up with events to make them more interactive and participative. Check out how we helped people to connect to each other as well as to the event host.
Media Coverage: Integral Part of Events
Media coverage familiarizes people with your event. With media stories, We Make Us helped individuals to share their stories engaging and reaching huge audiences. So if you wish to promote your event effectively, you need to teach your audience why they should go. That’s what media coverage does. We Make Us helps to convey such information through media coverage in their events in an appealing manner.
Pose & Click
Because every guest deserves an Insta-worthy photo booth to remember the event!
Event has its own charm; the meet-ups help cross-business partnerships. If you feel that your business needs a strategic partnership with a peer of the same niche, go for it. Networking helps your business to market among your niche which is often required in most businesses. Here we perceive Cafe Porkotini Owner, Ripan Mahanta sharing the importance of the event & why he had collaborated with We Make Us. He believes it to be a unique initiative by We Make Us.
The Post Event Photo Session
The big day has come and gone. You’ve paid your vendors, sent thank you notes to your attendees and speakers. It can be tempting to get through your post-event checklist and move on to the next event. However, your checklist is not complete without a post-event token of reminiscence. After your event is finished – whether it is a smashing success or a bit disappointing you can judge it yourself from the happy faces.
What’s Next?
You need to take control over the way you are delivering your brand messages. Don’t just rush to pour your money into social media ads. That’s a great way to make your brand seen, but it’s not enough. People are becoming oblivious to the traditional forms of media.
That’s why you must think about generating live experiences to deliver your brand content. So if you really want to reconnect with your current clients, think about planning and running a brand event. Invest in face-to-face interactions with your prospective clients. So start planning your brand event with us right now!